b2b lead generation 2025
B2B vs B2C Lead Generation | What Works Best in 2025-26
When it comes to digital marketing, lead generation is the lifeblood of business growth. Whether you’re a B2B (business-to-business) company selling software solutions to enterprises, or a B2C (business-to-consumer) brand selling fashion products directly to customers—the ultimate goal remains the same: turning prospects into paying customers. But here’s the catch—the strategies that work for B2B […]